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Shopify Opens Checkout to Browser-Based AI Agents as Rivals Block Agentic Shopping

Shopify has opened its checkout process to browser-based AI agents, allowing them to complete purchases on merchants' sites. This move contrasts with rivals like Amazon and reportedly Adidas, which are blocking AI agents from buying on users' behalf. Shopify previously supported WebMCP for storefronts and carts, enabling agents to search inventory and add items to carts.

Shopify Opens Checkout to Browser-Based AI Agents as Rivals Block Agentic Shopping

Shopify has opened its checkout process to browser-based AI agents, allowing them to complete purchases on merchants' sites. This move contrasts with rivals like Amazon and reportedly Adidas, which are blocking AI agents from buying on users' behalf. Shopify previously supported WebMCP for storefronts and carts, enabling agents to search inventory and add items to carts.

Sources

  • AI Insider — Shopify Opens Checkout to Browser-Based AI Agents as Rivals Block Agentic Shopping

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